Minggu, 29 Maret 2009

5 Ways to Market your Business with a Free Sample

Are you interested in growing your business? Would you like to have more clients interested in working with you? One of the best ways to attract prospective clients and grow your business is to create a free sample which communicates your expertise.

One of the most common complaints from business owners is not having enough prospects. Your website should attract new prospects and generate leads. If you’re not getting new leads each week from your website, something’s not working correctly.

If you want more clients, you need to build trust and rapport. One of the best ways to leverage your time and communicate with prospective clients is by marketing to an email list. So, what can you do to grow your email list?

One of the most effective ways to generate leads and grow your email list is through offering a free sample that can be downloaded or delivered electronically. This will allow you to automate your marketing and create an endless stream of new leads.

Andrea Lee, Author of Pink Spoon Marketing, uses an analogy to describe how Baskin Robbins sells their ice cream by offering a sample on a pink spoon. A free sample helps to communicate the value and the benefits of what you have to offer. What can you offer as a free sample?

Here are 5 ways to market your business with a free sample. Each approach offers a simple and easy method to build your list and grow your client base:

1) Article: You can create a short article to offer as a sample. Offer it exclusively through an opt-in offer. This can be completed quickly and easily.

2) Special Report: Develop a Special Report with about 7-10 pages of content. Include a cover page, table of contents, 4-5 pages of content, an offer and a bio page. This is a simple technique which creates value for prospects. A Special Report is also a great lead generation tool when you’re giving a speech.

3) ebook: An ebook is typically 30-60 pages and contains a lot of content. An ebook can also become the basis for a book. You can include quotes and testimonials to pad the content and position yourself as an expert with a solution they need.

4) Audio Program: Create a 15 minute audio program available for download as an MP3 file. This is a simple way to get started, especially if you don’t like writing. You can later have the content transcribed and turn it into a Special Report or an ebook.

5) ecourse: Create a series of email messages sent through autoresponders. It’s a great way to build trust and rapport over time and drive traffic to a web page.

What free product are you thinking about creating? Get started now and you’ll build your email list and grow your client base!

Online Marketing Essentials - Selecting Your Market

You want to make living on the internet but what market do you want to be in? What area you would like to trade in? How do you decide? This second article in a series of five, looks at your choice of market sector.

If you already have an off-line business, i.e. a shop and want to market your current products then you need to look at markets that are appropriate for your product. You will already, presumably be marketing your products to customers.

Don't Choose a Product First

If, as is more likely the case, you do not already have a product then you need to focus on your market sector first. DO NOT select a product first.

Selecting your correct market is crucial. It is very easy to make a mistake here. Consider this the foundations to your house. Get the foundations right and the house will stand.

If you do not yet have a product then you should consider an area of which you have some knowledge. This may be from your day job, hobby or pastime. You will have a much better chance of success if you know your subject and preferably are passionate about your subject. All this will show through to your customers. Do not think that because you are not trading face to face that your customers will not notice if you have no expertise, or enthusiasm, in the things you sell. That does not mean that you have to have intimate knowledge of everything you ever sell in the future but certainly for your first forays into internet marketing you will be far more successful if your knowledge and passion can show through in your marketing literature, web pages, emails, ads and everything else.

Narrowing Your Market Niche

I used the word 'niche' in the section title above. This is a well used word amongst online marketers (pronounced 'neesh' in the UK and 'nich' in the USA) which basically means a sub section of a market sector. This becomes important when you need to attract customers. The internet is so vast, that trying to compete at a market sector level (i.e. cars, golf, money etc.) is impossible for a new starter. The costs of getting any advertising to be seen against the major companies like Ford or Barclays and other huge competitors in the sector would be prohibitive. So don't even attempt to play in those large markets. We look for a market niche i.e. a more defined area within the market sector.

Just to clarify that when I say 'advertising' I am referring to a whole range of ways of getting customers to your products. Some free, some paid and some you would never think of.

Think about the following scenario. 'Second hand Ford cars in Bristol' is a considerably smaller market niche than 'Ford Cars' but there is still enough customers in this niche to support many traders. This is basically what we do with internet trading. We find the niche we want to be in and we focus our advertising (free and paid) on that narrow field. It is then far more effective as there is less competition and so the overall cost of advertising is much smaller. For example attracting 1% of 2,000 customers is a far better result than 0% of 20,000,000. We can get our advertising to the group of 2000 with very little cost but for same money we could not even get our ads seen in a market of 20 million where we would have to compete against major players.

This is also why we select our market before the product. Once you have a market niche you can then look for appropriate products to sell in that market. Don't worry there are plenty around.

Try and Think Outside Box

When considering your niche market don't think that you need to follow a mainstream ideas. Don't look at what you think is making money today and be driven by that. The truth is that the more obscure, original, unusual etc. the more likely you are to succeed. You will have less competition and that means you will get to a larger share of your customer base. Avoid the 'making money' sector. I can speak from experience that is completely dominated by large players and very difficult to make anything out of unless you come up with very new angle. It is the one sector that a lot of new starters pick and then drop out of very soon afterwards and never venture back to the internet again.

Selasa, 24 Maret 2009

Way to earn money from affiliate Internet Marketing!


The Internet is quickly becoming the best platform for new entrepreneurs because of its nature and the low cost associated. Anyone can getting started in affiliate Internet marketing from the comfort of his own home without even spending a single dollar on advertising.

In fact, experts said that in a near future, the Internet will become the major marketplace in the world.

While millions of people use the Internet just to play their favorite game, kids make millions of dollars every single year. I've even seen kids earning money on the Internet. Not a couple of hundreds, for more details visit to www.outsource-beginners.com but thousands of dollars a month.

That kid owns a blog and a website that he called it "earn money with a 13 year old". And you know what? There are many kids earning money while they are playing!

Generally, those smart kids start with affiliate marketing because they don't have the resources to create their own products. It's good for them because they just need to create a blog (it takes less than 5 minutes), and they can drive traffic to it the same day.

All they need to do is to add a link in the sidebar, another within the blog post and another in their sig file. Then, they post and get traffic.

If a 13 year old kid can earn thousands of dollars from his own computer while all these adults are failing miserably?

One of the reason is that they over complicate a simple process. Just get things done and don't think too much about them. Many times in our Internet marketing businesses we are working hard, we think, but are we really priming it for success. Often times we quit out of frustration when if we would have just primed our business a little bit more with such things as better products, more visitors to our website, for more details visit to www.tube-traffic.com building an e-mail marketing list, blogging, and so on, we could have tasted success sooner. Those kids act fast and without analyzing too much, that's the secret of their success.

It's insane... All these kids earning money while they play World of Warcraft!

What are you wanting for? Just go to blogger.com and start your own blog on any subject that you like. Learn while you act an learn from your mistakes. It's the quickest way to earn from affiliate Internet marketing: take action now.

How To Quickly Make Money By Blogging?


There are two major types of business models that entrepreneurs use to make money blogging. This article will discuss in detail what these business models are.

The first and most common way to turn a blog into a profit making machine is to sell advertising to different companies and brands who want to reach that blog's readers.

The second kind of money making blog is one that helps a single brand improve its image by creating positive associations between the blog and the product in the mind of consumers. Both kinds of blogs can make a lot of money, especially if the creator has a keen mind for marketing.

If you are blogging with the goal of selling advertising, there are two basic ways that you can go about recruiting sponsors who want to put ads on your site; you can let someone else do all of the legwork, or you can do the work yourself and keep all of the revenue or go to www.your-own-blog.com Within the first group, many people make money blogging by selling space through Google's AdSense program.

The advantages of this program are numerous, as it requires very little effort on the part of the blogger or webmaster to begin raking in profits. However, most people discover that they make less money through this method than they had hoped that their blog would earn.

Selling advertising directly to companies who want to put banner ads or sponsored links on your blog can take quite a bit of time, but it is often fairly lucrative. If you have a lot of contacts in industries that are related to the topic of your blog, you may want to try to go this route.

People who have a strong background in sales and are experienced at pitching proposals can make quite a bit of money by renting blog space to interested companies.

The most serious problem with this model is that you often have to build quite a sizable readership before you can attract advertisers, which can mean that you have to do several months of work before you start to make money blogging.

As blogging becomes a more and more lucrative business, a lot of established companies are considering how they can get into the action. You can log on www.blog-and-ping.com one way that companies are capitalizing on the blog movement is by having blogs that provide a kind of friendly face for their corporation.

Often, a company will employ an established blogger to create a weblog designed specifically to appeal to that company's customers and to create positive associations with the brand in consumers' minds.

More than one writer who never even dreamed that he or she could make money blogging has been approached by a company and offered quite a pretty penny for this kind of gig.

Minggu, 15 Maret 2009

How to Successfully Navigate Your Business through an Economic Downturn


An economic downturn is a phase of the business cycle in which the economy as a whole is in decline.This phase basically marks the end of the period of growth in the business cycle. Economic downturns are characterized by decreased levels of consumer purchases (especially of durable goods) and, subsequently, reduced levels of production by businesses.

While economic downturns are admittedly difficult, and are formidable obstacles to small businesses that are trying to survive and grow, an economic downturn can open up opportunities. A well-managed company can realize the opportunity to gain market share by taking customers away from their competitors. Resourceful entrepreneurs capture the available opportunities, from an economic downturn, by developing alternate methods of doing business that were never implemented during a prior growth period.

The challenge of successfully navigating your business through an economic downturn lies in the realignment of your business with current economic realities. Specifically, you, as the business owner, need to renew a focus on your core clients/customers, reduce your operating expenses, conserve cash, and manage more proactively, rather than reactively, is paramount.

Here are best practices that will help you to successfully navigate your business through an economic downturn:

Goals:

The primary goal of any business owner is to survive the current economic downturn and to develop a leaner, more cost-effective and more efficient operation. The secondary goal is to grow the business even during this current economic downturn.

Objectives:

• Conserve cash.

• Protect assets.

• Reduce costs.

• Improve efficiencies.

• Grow customer base.

Required Action:

• Do not panic… History shows that economic downturns do not last forever. Remain calm and act in a rational manner as you refocus your attention on resizing your company to the current economic conditions.

• Focus on what YOU can control… Don’t let the media's rhetoric concerning recessions and economic slowdown deter you from achieving business success. It´s a trap! Why? Because the condition of the economy is beyond your control. Surviving economic downturns requires a focus on what you can control, i.e. your relevant business activities.

• Communicate, communicate, and communicate! Beware of the pitfall of trying to do too much on your own. It is a difficult task indeed to survive and to grow your business solely with your own efforts. Solicit ideas and seek the help of other people (your employees, suppliers, lenders, customers, and advisors). Communicate honestly and consistently. Effective two-way communication is the key.

• Negotiate, negotiate, and negotiate! The value of a strong negotiation skill set cannot be overstated. Negotiating better deals and contracts is an absolute must for realigning and resizing your company to the current economic conditions. The key to success is not only knowing how to develop a win-win approach in negotiations with all parties, but also keeping in mind the fact that you want a favorable outcome for yourself too.

Recommended Best Practice Activities:

The Nuts and Bolts… The following list of recommended best practice activities is critical for your business' survival and for its growth during an economic downturn. The actual financial health of your particular business, at the outset of the economic downturn, will dictate the priority and urgency of the implementation of the following best practice activities.

1. Diligently monitor your cash flow: Forecast your cash flow monthly to ensure that expenses and planned expenditures are in line with accounts receivable. Include cash flow statements into your monthly financial reporting. Project cash requirements three-to- six months in advance. The key is to know how to monitor, protect, control, and put cash to work.

2. Carefully convert your inventories: Convert excess, obsolete, and slow-moving inventory items into cash. Consider returning excess and slow-moving items back to the suppliers. Close-out or inventory reduction sales work well to resize your inventory. Also, consider narrowing your product offerings. Well-timed order placement helps to reduce excess inventory levels and occasional material shortages. The key is to reduce the amount of your inventory without losing sales.

3. Timely collection of your accounts receivable: This asset should be converted to cash as quickly as possible. Offer prompt payment discounts to encourage timely payments. Make changes in the terms of sale for slow paying customers (i.e. changing net 30 day terms to COD). Invoicing is an important part of your cash flow management. The first rule of invoicing is to do it as soon as possible after products are shipped and/or after services are delivered. Place an emphasis on reducing billing errors. Most customers delay payments because an invoice had errors, and therefore, will not pay until they receive a corrected copy. Email or fax your invoices to save on mailing time. Post the payments that you have received and make deposits more frequently. The key is to develop an efficient collection system that generates timely payments and one that gives you advance warning of problems.

4. Re-focus your attention on your existing clients/customers: Make customer satisfaction your priority. A regular review of your customers' buying history and frequency of purchases can reveal some interesting facts about your customers' buying habits. Consider signing long-term contracts with your core clients/customers which will add to your security. Offer a discount for upfront cash payments. The key is to do what it takes to keep your current customers loyal.

5. Re-negotiate with your suppliers, lenders, and landlord:

i) Suppliers: Always keep your negotiations on the level of need, saying that your company has reviewed its cost structure and has determined that it needs to lower supplier costs. . Tell the supplier that you value the relationship you have developed, but that you need to receive a cost reduction immediately. Ask your supplier for a lower material price, a longer payment cycle, and the elimination of finance charges. Also, see if you can buy material from them on a consignment basis. In return for their price concessions, be willing to agree to a long-term contract. Explore the idea of bartering as a form of payment.

ii) Lenders: Everything in business finance is negotiable and your relationship with a bank is no exception. The first step to successful renegotiations is to convince your lenders that you can ultimately pay off the renegotiated loan. You must point out to your lenders why it would be in their best interest to agree to a new arrangement. Showing them your business plan and your action plan that includes your cost-savings initiatives, along with "the how" and "the when" of the implementation of your plan is the best way to achieve this goal. Explain to them that you will need their cooperation to insure that you can survive, as well as, grow your business during the economic downturn. Negotiated items include: the rate of interest, the required security to cover the loan, and the beginning date for repayment. A beginning date for repayment could be immediate, within several months or as long as a year. The key is to realize that your lender will work with you, but that frequent and continual communications with them is critical.

iii) Landlord: Meet with your landlord. Explain your need to have them extend the term of your lease at a reduced cost. Make sure you have a clause in the lease agreement that entitles you to have the right to sublet any or all of the leased space.

6. Re-evaluate your staffing requirements: This is a very critical area. Salaries/wages are a major expense of doing business. Therefore, any reduction in the hours worked through work schedule changes, short-term layoffs or permanent layoffs has an immediate cost saving benefit. Most companies ramped up hiring new employees in the good times, only to find that they are currently overstaffed due to slow sales during the economic downturn. In terms of down-sizing your staff, be very careful not to reduce your staff to a level that forces you to skimp on customer service and quality. Consider the use of part-timers or the current trend of outsourcing certain functions to independent contractors.

7. Shop for better insurances rates: Get quotations from other insurance agents for comparable coverage to determine whether or not your present insurance carrier is competitive. Also, consider revising your coverage to reduce premium costs. The key is to have the right balance-to be adequately insured, but not under or over insured.

8. Re-evaluate your advertising: Contrary to the other cost-cutting initiatives, evaluate the possibility of increasing your advertising expenditures. This tactic realizes the advantage of the reduced "noise" and congestion (fewer advertisers) in the marketplace. The downturn period a great opportunity to increase brand awareness and create additional demand for your product/service offerings.

9. Seek the help of outside advisors: The use of an advisory board comprised of your CPA, attorney, and business consultant offers you objectivity and provides you with professional advice and guidance. Their collective experience in working with similar situations in past economic downturns is invaluable.

10. Review your other expenses: Target an across-the-board cost-cutting initiative of 10-15%. Attempt to eliminate unnecessary expenses. Tightening your belt in order to weather the downturn makes practical, financial sense.

Proactively managing your business through an economic downturn is an enormous challenge and is critical for your survival. However, through well-planned initiatives, an economic downturn can create tremendous opportunity for your company to gain greater market share. In order to take advantage of this growth opportunity, you must act quickly to implement the above best business practices to continue realigning and resizing your company to the current economic conditions.

Kamis, 12 Maret 2009

Internet Marketing Strategies for Online Winning Streak


Internet marketing requires tactful and intelligent use of different strategies that can accomplish the intended business goals. Millions of net users surf for similar type of information on internet, making it highly competitive to hit the right mode of online marketing.

No matter how much money do you invest and best internet marketing service provider you hire, there is no short cut to success nor it can be attained in a fortnight. Keep it simple without creating much fuss by over-hyping the concept of marketing. Hire well qualified and skilled professionals that can do full justice to your website project.

Functionality of your website plays significant role in establishing proper marketing strategies. A website that loads fast, easily navigable and appealing is visited more by people.

Implement one marketing strategy at given point of time. Avoid stuffing your marketing project with many strategies altogether. Concentrate on techniques that can drive target web traffic to your website.

After selecting the internet marketing strategy implement it and witness the positive outcome of it. If it does not work then try another one, but excel in one marketing strategy at the given point of time.

As the use of net has increased so is the popularity of online marketing strategies. Earlier entire focus used to be on website designing but now it has shifted to internet marketing. In competitive world marketing is very essential to get noticed and grab the profits. To make potential customers brand conscious of your company and to establish your business, make use of effective marketing techniques.

Prepare a good plan for website promotion and matching it with the design of your site. It may lead to higher rankings in search engines, therefore you should implement effective SEO techniques. Email marketing can also yield to the desired sales results.

You can use affiliate, associate and reseller programs for greater impact and setting up your marketing. Hire internet marketing professional who can provide relevant guidance and set-up. They can very well analyze your site requirements and give solutions for more traffic generation.

Site owners are now driving the customers by the medium of online contests. Those interested in sharing information with the visitors can practice blogging which is already a hit with net users. This helps in building online business relationship with the prospective clients. Those desiring for stronger customer base should follow these marketing strategies.

Rabu, 04 Maret 2009

Getting Ready For Franchise Business


Considering a business for sale, it is crucial to consider opportunities abroad as well as in the domestic market. Due to this, it is enormously beneficial for a business seller to familiarize himself with the international franchising and licensing market. Franchising and licensing involve a minimal assurance of resources and effort on the part of the international marketer, and by purchasing a business for sale is a simple method of entering the foreign markets. Under international licensing, a company or industry in one country allows a company in other country to utilize its intellectual property like trademarks, patents, marketing skills, copyrights, and technical know-how.

The monetary advantage of the licensor is the fees or loyalty that licensee pays. In lots of countries, the government regulates such loyalties or fees. A licensing agreement might also be one of cross licensing where there is a mutual exchange of knowledge or rights. In cross licensing, cash payment might be or might not be involved. Franchising is a form of licensing in which a franchiser permits another independent entity that is franchisee the patent to do business in a prescribed manner.

This right can take the form of selling the franchisor’s products or services, using its name, production and marketing skills or general business approach. One of the common forms of franchising involves the franchisor supplying an important ingredient for the finished product. The major sorts of franchising are manufacturer-wholesaler systems, manufacturer-retailer systems and service firm-retailer systems. International franchising or licensing agreements have grown very significantly. As an entry strategy, licensing and franchising needs neither capital investment nor knowledge and marketing strength in foreign markets.

The other benefit of franchising is that it may be employed as a pre-emptive strategy against competitors by combing the foreign markets before the competitors is able to enter. Moreover, franchising has been used by plenty of companies to harvest their obsolete products.

While dealing with a seller having his business for sale, it is important to take sufficient time and go through all the details. A seller always tries to make the settlement as soon as possible but it is advisable for you to take one or two approx. in order to get the best possible deal.

Franchise Expo is renowned resource for business for sale and franchises for sale in New Zealand. Finding suitable franchises in New Zealand has never been easier, so find the business opportunities with Franchise Expo and become a successful entrepreneur.

Ecommerce is Business Without Borders



The world has fewer barriers than its people have ever seen before. There is no place that seem scary and out of the way to the cameras of international news agencies. People routinely converse online from locations the world over. A business trip to an overseas destination is not unheard of. The truth is this has become common in many quarters.

With the explosion of online business there has been a further fracturing of the idea that there are pronounced borders. A craftsman in Idaho can sell merchandise to an importer in Hong Kong. A clock maker in Holland can sell a handmade timepiece to a client in Mexico.

Most online checkouts provide the ability to manage financial exchange rates so there is little delay in completing an order and submitting the funds. Suddenly there are very few locations in the world where ecommerce cannot take place.

Imagine a gentleman in Jamaica who has made handcrafted items for tourists for years. He can now take those one of a kind items and sell them online. He can provide jobs for some of his family and friends to help fulfill orders and assemble the materials he needs to complete his art.

Business was once thought of in terms of taking the physical business to individuals. This has largely meant developing a physical structure that houses actual merchandise that can be purchased using real sales associates.

Online sales have made this idea one that deserves a second look. Today you can take your retail business idea anywhere in the world. You can reach the rancher's wife who lives 60 miles from the nearest gas station. You can reach out to countries where it has never been financially possible to place a store.

Sure there may always be room for actual shopping, but vacant store fronts and empty mall properties are an indication that many commercial enterprises are not expanding in the traditional sense.

Online sales are accounting for a growing number of sales. Underperforming retail outlets are being closed while existing customers are continuing a link with their favorite companies via the Internet.

Retail outlets like Wal-Mart continue to do well because they have a great focus on customer essentials. This includes food, household goods and related items. They understand the need to be very intentional about meeting the physical needs of their customers. Niche stores, on the other hand, are finding greater success in an online environment when traditional retail has been harsh. These are the stores that are making inroads into the very personal wants of a worldwide consumer base - online.

My guess is that as this dynamic becomes more entrenched into the psyche of consumers there will also be a pronounced shift in the way colleges define business to students and how they help them learn to adapt to global sales strategies and business branding.

While many will see businesses close and believe that times have never been this difficult there will be others who see this as an atmosphere charged with opportunity. It may well be these starry eyed optimists who help recraft communities into a Mecca for online businesses to place product fulfillment centers.

Minggu, 01 Maret 2009

how to make massive money on the internet using the power of internet and automation?


What if you learned how to make massive money on the internet using the power of internet and automation?

Do you want to know exactly why internet marketers fail and what they can do to bump up their profits?

The purpose of this article is to get you started on the right track using the massive power of internet marketing starting today.

Here are 5 simple steps to get you started instantly...

Step 1 - Research your niche thoroughly.

Step 2 - Checkout products that you can sell.

Step 3 - Do people have money to spend?

Step 4 - Gather content to study your niche.

Step 5 - Research and test high traffic sources.

The purpose of this article is to show you what you need to do before you get started with internet marketing.

Checkout the step by step details right here...

Step 1 - Research your niche thoroughly.

It is important that you know your niche inside out and the gaps that are not filled. These problems in your niche will help you to make big money and get started.

Before you get started constructing your website and internet business, make sure that you research quality products in your niche before you get started...

Step 2 - Checkout products that you can sell.

Once you have researched your niche the next most important step is to research...

1. Affiliate products that you can sell to your list that you can add in your autoresponder and setup a powerful sales funnel.

2. Your own products that you can easily create and sell to your list on the way.

It is extremely important to know that people have money to spend in your niche if you are planning to make serious profits out of your internet business...

Step 3 - Do people have money to spend?

You also have to make sure that your niche audience has enough money to spend in your products and services.

You can easily research the demand of your niche by visiting your competitors site and see as to what they are selling.

You will need a huge amount of quality content in your niche to drive traffic to your website and sell your products...

Step 4 - Gather content to study your niche.

The most powerful source that you can use to drive traffic to your site and build relationship with your audience is content.

Gather quality content sources in your niche and keep ready all the content ideas that you will use on your way to create quality content and boost up your traffic.

It is important that you test different traffic sources and their conversion before you roll out your campaign and invest huge money...

Step 5 - Research and test high traffic sources.

The next step you need to take is to research all the traffic sources that you will use to drive traffic to your sales funnel and promote your products.

The most important thing that you need to do is use one traffic tactic like article marketing and focus on it completely till you are successful in automating the campaign completely and making it highly profitable.

- Then move on to the next traffic tactic and then focus on that.

Blogging: Free Internet Marketing Method


It's been years since blogging has been practiced. But it's just recently that it has been considered as one of the addicting fads. Many teenagers have resorted to blogging as an outlet for their emotions, a little online nook where they can blurt out whatever just bugs them or whatever makes them feel elated. Savvy marketers have discovered that blogging is one of the best Internet marketing methods that won't cost you a cent.

What exactly is blogging? Blog is the widely used term that refers to web log. Basically, a blog is an online journal. A blog could be set up to no cost at all, and can be used for just for the fun of it or for business reasons.

Blogging for your Internet business is one surefire way to boost the visibility of your products and services. Here are a few ways to boost your internet advertising with the help of a blog:

1. Make your clients or customers abreast on your website's alterations. Your new products and affiliate websites could also be announced through your blog.

2. Keep track of your business objectives and plans through open writing. Your blog content can be easily stored through archives. What could be better than searchable information that could be easily accessed by anyone browsing the web, right?

3. Air your opinions, advice or reviews on specific services or products that are related to your business. Publishing is a very easy process with blogging.

4. Include links that will fetch back links and subsequently improve your ranking on search engines. This could be better executed through putting well-written articles in your website. Affiliate links could also be included in your blog to earn more extra income.

5. Collect response through the ability of blogs to fetch comments from your blog readers. You can learn and improve your products and services through with the feedback from your readers.

6. Connect easily with other bloggers. When other bloggers notice that you have something good in your blog, they will put you in their favorite lists that will automatically link you to their blogs.

So, how do you set up a blog? Here are some of the options you can make use of to take advantage of this fun way to advertise your Internet business.

Either you load a blogging software or let a blogging hosting service do it for you. Host services such as LiveJournal and Blogger.com are the most popular in this field. Those hosts will provide you with easy instructions on how to put up your blog.

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